The Source

This issue we celebrate five years of sharing valuable articles by contributors from a diverse range of industries. We thank all our contributors for their advice and expertise and we’d also like to say thanks to our readers who have given us such good feedback and support.

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Political ‘Brand’ Colours
by Chris Wadsworth
The Fount

How does brand colour affect how your business is perceived? This article sheds some light on the topic by looking at the brand colours of our political parties ...
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‘Groan …’ Not Another Meeting …
by Jo Fife
Grow Your Business

I’m sure, like me, you have attended heaps of unproductive, boring, time wasting meetings. You may have run a few too. Time for some self assessment and a revamp of your meetings ...
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How to Reduce Your Mortgage Faster
by Keith Kerr
Loan Market

I have a 30 year, $400,000 mortgage at a standard variable rate of 5.4% and earn $80,000 a year. I am keen to pay off my mortgage as quickly as possible. What can I do to pay it off quicker without living like a pauper? ...
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Business Mistake #1 – Thinking Small
by Ann Cooper-Smith
StreetSMART Accountants Ltd

Those of you who have read The E-Myth Re-visited by Michael Gerber know that most businesses are started by technicians, rather than entrepreneurs as is sometimes thought ...
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Why Your Business Is Bleeding Cash and What You Should Do Now To Stop It
by Sarah Lochead-MacMillan
Business Turbo Boost

First came the idea, then came the business and then came MONEY. It is very easy to make money; it is even easier to get into debt ...
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Identifying Your Business Vulnerability
by Colleen La Touche
Solutions Financial Services

The most common reason for not insuring the key people within a business is the belief that the chances of death or disablement are slim. However statistics tell a different story ...
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The Great Fat Debate
by Sally Feinerman
Fitness Fix

In the scientific community there is a division of theories but some researchers are pushing for a high fat diet for weight loss ...

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Demystifying Marketing
by Renata Mathewson
Maple Marketing

As a function within your business, marketing is simply the act of bringing your goods or services to market – getting the right message to the right consumers ...
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A big thank you to our contributors
We would like to thank our business experts whose contributions make it possible to keep you well-informed with this valuable resource.

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The Source is designed and published at The Fount.

The views and opinions expressed in these articles are those of the individual contributors and do not necessarily reflect the views of others represented in this issue.